Contact Us | International Contacts
International Contacts
Global Markets = Global Measures
Multi-national clients work with us to apply our product development models globally:
- to ensure a proven standard for analysis and decision output for a single market measure
- for comparative testing across multiple markets
- to provide high end sensory expertise
- to identify major sources of consumer sales potential
- to maximize the combined effectiveness of product/positioning/packaging/pricing
Across the international FMCG industry, Colmar Brunton has provided a measurement benchmark in new product development based on effective testing methods and analysis models.
We are experienced in conducting marketing research throughout the APAC region, having delivered both qualitative and quantitative studies across multiple markets including Singapore, Malaysia, Thailand, the Philippines, Hong Kong, Korea, India and Chinese mainland locations; Beijing, Shanghai and Guangzhou during the last two years.
Philip Whinnen
Managing Director Colmar Brunton Asia Pacific
Email: philip.whinnen@colmarbrunton.com
Phone: +65 6884 9225
Fax: +65 6884 9215
Philip has worked extensively throughout Asia during his 25+ year career, which encompasses senior technology, brand marketing, sales and general management roles with FMCG multinationals including Philip Morris, Cadbury Schweppes, PepsiCo and PZ Cussons. Philip has previously been responsible for the delivery of Asia wide marketing research programs spanning multiple product/service categories including FMCG, liquor, tobacco, financial services, telecommunications, media, pharmaceuticals, retail and travel in his capacity as Vice President South Asia with RedSheriff, Senior Vice President International for MarketTools Inc. and Managing Director Sales Asia with Seattle WA based Global Market Insite.