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Fact Sheets

The fact sheets below cover a wide range of our research methods and techniques, services and facilities.





Research Methods

Central Location Testing (CLT) (as PDF Download218kb)
Controlled Environment CLT (as PDF Download233kb)
Face-to-Face Interviewing (as PDF Download217kb)
Telephone Interviewing (as PDF Download202kb)
In-store Interviewing (as PDF Download221kb)
In-home Research (as PDF Download200kb)
Trained Panels (as PDF Download275kb)
Research Guidance Panels (as PDF Download200kb)





Research Services


Employee Satisfaction (as PDF Download269kb)
International Product Testing (as PDF Download242kb)
Monitoring Community Perceptions (as PDF Download218kb)
Monitoring Brand & Advertising Effectiveness (as PDF Download265kb)
Predictive Modeling (as PDF Download223kb)
Sensory Evaluation (as PDF Download248kb)
Tracking Change (as PDF Download282kb)
New Product Development (as PDF Download362kb)
Product Mapping (as PDF Download199kb)





Neuroscience

What is Neuroscience? (as PDF Download224kb)
Application to Market Research (as PDF Download126kb)
CB Ethics Policy (as PDF Download162kb)
Neuroscience Q&As (as PDF Download176kb)
About Neuro-Insight (as PDF Download185kb)





PRS Eye-Tracking

PRS Eye-Tracking Overview (as PDF Download224kb)

 

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Research Methods & Techniques (as pdf downloads)
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